Our Work
DC Media Strategies delivers high-impact public relations and strategic communications, particularly for public agencies and nonprofits focused on critical missions like community service, health, environmental stewardship, and education.
We sign non-disclosure agreements with our clients and must protect their identities. However, the work examples here demonstrate our proven ability to navigate complex media landscapes, build organizational capacity, and generate meaningful results across our core services.
Foundational Communications & Thought Leadership
Mass Visibility for Global Health Advocacy
An emerging nonprofit specializing in renewable energy needed to establish its authority and build its communications infrastructure from the ground up.
Our Impact: We built a strategic blueprint, translating complex technical concepts into accessible language. We conducted media training for every member of the organization, turning them into effective ambassadors.
Results: Within one year, our strategy generated earned coverage from 150+ media organizations globally, including CNN, Reuters, Bloomberg, Axios, and NPR. This established the organization as the definitive authority in its field, leading to sustained thought leadership opportunities for its leaders.
A health advocacy organization required a massive, global visibility campaign for a serious, yet under-recognized health condition that is a major cause of mortality worldwide.
Our Impact: We designed a comprehensive media and influencer campaign across a dozen languages, grounded in research and strategic messaging. We secured creative placements, including partnering with a social media tech influencer and securing the illumination of monuments around the globe.
Results: The constant, strategic flow of messaging resulted in more than 40 billion global impressions and the successful extension of the program to South America, Africa, and Asia. We positioned spokespersons as key media sources.
Driving Action on Worker and Policy Issues
Elevating Executive Profiles on a Global Scale
A major corporation sought to strategically position its executives—initially a single corporate leader, then multiple business heads—as thought leaders across the US, Europe, UK, Asia, and East Africa.
Our Impact: We engaged in comprehensive message development, speechwriting, and media training for the executives. We created content for social channels and executed earned media pitching and panel placements to position them in key markets and industry sectors.
Results: We developed a regular cadence of LinkedIn posts and bylined articles that led to increased stakeholder engagement and industry recognition. We successfully created opportunities for executives at high-profile media and industry events globally.
A labor union struggled to gain traction because its broad array of worker issues diluted its messages.
Our Impact: We helped the union create focused annual campaigns grounded in white papers and issue briefs. We crafted messaging in both English and Spanish and trained spokespersons to deliver it effectively to diverse media outlets. We also helped establish a key leader as a subject matter expert on legal obstacles to union organizing.
Results: This strategy helped the union secure op-eds in regional newspapers, organize community rallies with local TV coverage, and gain policy traction.
Ready to elevate your mission?
These examples illustrate our deep experience in turning complexity into clarity and action. We apply strategic thinking and newsroom expertise to deliver measurable results for your most critical goals.
Get in touch today to discuss your unique communications challenge and explore how we can achieve these results.